Have you ever scrolled through a website, and it is just too slow for you to stay? Not only do users not like slow websites, but Google doesn’t like them either. By choosing the best WordPress theme, you can optimize your SEO ranking!

Here are 6 tips to pick a WordPress theme that will complement your business, while staying SEO friendly:

  1. Simplicity Over Complex Layouts

When choosing a theme, you might think one with bright colours, complex layouts and animations will suit your business the best. This is rarely the case. Most users are attracted to a website that is simple, easy to use and quick to find information.

  1. Make Your Theme Responsive

With more and more users visiting websites from their mobile devices over desktop computers, it is crucial to have a mobile-friendly site. Google will move mobile-friendly websites to the top of search results.

Most WordPress themes are created to be responsive to mobile searching. It is always worth double-checking.

  1. Have Browser Adaptability

Testing your website theme on browsers like Google, Firefox, Safari, Bing, etc., as well as on a computer and mobile device will ensure your website is browser friendly.

  1. Choose Support Options

A downside of using a free WordPress theme is there is no guaranteed support and if you make a mistake, you will have to figure it out yourself. Pick a WordPress theme with good documentation and support options in the description.

  1. Look at SEO Friendliness

The theme you choose plays a crucial role in your website’s SEO friendliness. A nice-looking theme can have poor SEO. Most premium WordPress theme developers will disclose their pages are optimized for SEO.

  1. Check WordPress Reviews

Just like any other purchase, it is always worth having a read through the reviews to see how well these themes have worked for other business owners.

If choosing and creating a WordPress theme is too time-consuming or challenging for you, there are great supports out there to make the creation of your online business website easier!

AquaFire Marketing is experienced in creating user-friendly websites for a wide range of business types. Reach out today for a quote on your future site!