Are you curious about search engine optimization (SEO) but not sure what it does? SEO is the practice of optimizing web pages to gain free, organic traffic through search engines like Google, Yahoo, or Bing. AquaFire Marketing will help get your website to the top of search engine results.
How does SEO work? Search engines go through the information on all sites and rank the web pages by popularity, relevancy, and citations through links. It is vital for the content you release to be relevant to your audience, as this is what the search engine is looking for. You can do this by asking yourself, “What would a potential client enter in the search to find my website?” Make sure your website contains those words to attract your client base.
Keywords are used by search engines to narrow down a search. This means it is important to use keywords in your titles and content. Using the right keywords is essential to match with the questions people are searching for and drive target traffic to your website.
Another thing search engines look for are links found on web pages. High-quality links tell Google that your website is being referenced to. Search engines then recommend your site more. To build links, encourage people to link back to your website. This can be done with community partners, sponsors, news articles, blog posts, etc.
When SEO is used consistently on your business’s site, the traffic can grow exponentially. The benefits include increased clicks to your web pages, higher ranking on Google, and more potential customers looking at your product or service!
Building links and finding the right keywords can be challenging if you don’t know where to start. AquaFire Marketing has an SEO service to provide your business with a gateway to quickly and efficiently increase the target potential clients visiting your site.
- SEO Gets You Ahead of the Competition
The more you optimize your website with key phrases and SEO strategies, the higher you will rank and beat out the competition for competing words. Have you noticed when you search for your business on the web and you’re nowhere to be found but one of your competitors is ranking in the top few positions? That means their SEO strategy is alive and well. We can improve your rankings and beat out the competition, so the next time someone searches for a business like yours they will find you first!
The image above shows an actual SEO Ranking Report of a customer. Since their campaign started 30 days ago their list of key phrases now has an average rank position of 39 with 55% of the phrases being in the top 10! The traffic forecast is up 521 and the search visibility is up by 6.2. This is only the beginning of the ranking reports your company will receive once they begin an SEO Keyword Marketing Campaign with AquaFire Marketing.
So now that you understand the importance of search engine optimization and ranking first for a key phrase, let’s work together to find out where you competitors are ranking and what key phrases to go after to generate more traffic to your website, which means more profits!